  Playboy's Christie Hefner, a Web pioneer, lays out the lessons she has learned. —A Context Interview  FDC rolls out an array of ambitious plans for electronic payments. —by Kevin Hamilton  GE maverick uses the Internet to slash costs—but chafes at corporate restrictions. —by Greg Farrell  Sensors that let equipment diagnose its own problems may strengthen ties between companies and customers. —by Dale Buss |
  It takes a Village Companies focus too much on advertising on the Web; in fact, a community is the best commercial. —by Chunka Mui  All You Need is Love We can nourish our souls AND become rich. —by Lance Secretan  Doublespeak Business' favorite phrase, "adding value," is so overused that it has lost all meaning. —by Alan Farnham  WWW.ord to the Wise —by Paul Carroll, Editor-in-Chief The Write Stuff |
  Winning at the Board Game In a turbulent economy, firms need to be especially diligent about directors. —by Robert K. Mueller  Any Portal in a Storm Internet marketing strategies that rely on portals are overly simplistic. —by Jay Kingley and Andrew Robinson  And a Child Shall Lead Them Young kids show the benefits of a new affinity for technology. —by Idit Harel  To Be or Not to Be (First) Two experts disagree about whether pioneers win or lose.  Sleight of Hand An excerpt from The Billionaire Shell Game. —by L.J. Davis  New Rules A review of New Rules for the New Economy, by Kevin Kelly. —by Eric Nee Eating the Rich A review of Eat the Rich, by P.J. O'Rourke. —by Claire Tristram |
