Global Positioning System allows for exotic new services, even for cattle ranchers in the hinterlands.
—by Roger Fillion

The Internet has revved up business for Ducati, the Italian motorcycle company.
—by Richard Evans

Many technologies, such as speech recognition, are touted as panaceas but don't yet make the grade.
—by Bob Diddlebock

Sony shows how bringing a successful spinoff back into the fold can transform a whole business. —by Jim Morrison

Beyond the Extremes
Labels such as 'wired' and 'wireless' make for false dichotomies—and bad business strategy.
—by Mohanbir Sawhney


Bluetoothless
Bluetooth, supposedly a breakthrough wireless technology, has lots of drawbacks.
—by David Reed


Reaping the Whirlwind
A master innovator explains how to brainstorm.
—by Thomas Kelley


Sailing the Four C's
Focusing on Control, Conversation, Capability, and Capacity will help companies improve even in a recession.
—by Mel Bergstein



WWW.ord to the Wise
—by Paul B. Carroll,
Editor-in-Chief

The Write Stuff
Letters to the Editor.

Off the Cuff

World-Weary
Executives aren't paying nearly as much attention to globalization as they seem to think. —by Jeffrey E. Garten


Kanter Discovers the Internet!
A review of E-volve! Succeeding in the Digital Culture of Tomorrow by Rosabeth Moss Kanter.
—by Eric Nee

China: A Family Affair
A review of Inside Chinese Business: A Guide for Managers Worldwide by Ming-Jer Chen.
—by Marvin Zonis


Bits-Krieg
Information technology is changing warfare, creating scary possibilities for everything from spying to weapons to terrorism.